Serene by Madi Lane

Eden is the tranquil state we slip into, when a new life of love beckons. Our new collection from Serene by Madi Lane connects to those soft, thoughtful musings that are like a warm embrace. It is in eden, where love lives.

Explore New Arrivals

Cherry-Rae

Jubilee

Lilac

BEST SELLERS

Discover our most popular dresses

CURVE

Made-to-order dresses in US size 2-28

Real Bride Reviews

“Anna was the very first gown I ever tried on. When the curtain opened, my mom, my bridesmaids, and I all immediately started crying. We weren’t sure if it was simply the emotion of seeing me in a wedding dress for the first time or if it was the dress. After trying on several other beautiful gowns, none gave us that same feeling. I put it back on, and we just knew. It was my dress.”

– Katrina & Alec

“I fell in love with the Garner gown. The Chantilly lace was absolute perfection. I think lace is so romantic, and the bodice was so flattering. It just felt so ‘bridal’, and that was exactly what I wanted… I actually struggled to find a dress and visited many, many stores beforehand, so when I saw the Garner gown, I immediately knew it was the one.”

– Samantha & Tristan

“The dress I chose was the last one I tried on. It brought together everything I had been trying to describe in a way I hadn’t expected, but immediately felt right. It was effortlessly romantic and softly structured. Wells was everything I didn’t know I was looking for, until I found it.”

– Bec & Ogi

“When we landed on Logan, it ticked all the boxes. It had a lacy train and bustier, but was still smooth and modern with a hint of sparkle. The cowl on the back was the cherry on top. My maid of honour started to tear up, and that sealed the deal.”

– Ashley & Sam

“I fell completely in love with the enchanting Bellamy gown. Its delicate lace, romantic silhouette, and timeless elegance felt effortlessly beautiful and deeply me… It was one of those rare, immediate feelings where everything clicks.”

– Mikayla & Aldo

Find A Retailer

Ready to try on your dream wedding dress? Serene by Madi Lane is stocked in over 120 stores in 20 countries. Visit our store locator to book an appointment with your closest retailer.

In-Store Events

Our wedding dress trunk shows are exclusively held at selected retailers worldwide. Secure your spot to try on our latest collections, in a location near you.

Quick Ship

Need a dress quickly? Our Quick Ship collection delivers Serene’s most-loved gowns with the same craftsmanship you deserve, just faster.